Is there anyone out there who isn’t over
Magnolia? Thought so.
Though the original West Village bakery deserves props for being the first to sell the quaintness of old fashioned, sugary-sweet, precious as a princess cupcakes that send you into orbit, the backlash is no less deserved. Snarky employees, SATC tour-whores, and ridiculously long lines will kill anyone’s appetite.
So never mind Magnolia’s cupcakes. What of
Buttercup and
Billy’s, spawned by a founding partner and ex-employee, respectively?


Here, two very discerning palates pit the cupcakes, cake to cake, frosting to frosting.
Buttercup• Looks: Very pretty. The frosting is domed like a beehive, dotted with colored sprinkles.
• Cake: J: "I knew without tasting that I wouldn't like this. It's too dense." Dry, too.
• Frosting: The frosting is okay. A: "It's sort of chemical-y tasting."
Billy's• Looks: A little messy, guys. Squat and flat. The frost job looks rushed.
• Cake: On the dry side, but good. A: "The cake tastes real — like it's made with real ingredients."
• Frosting: Creamy, buttery and light. J: "Their frosting kicks ass."
VerdictBilly's, by a long shot! The Buttercup creations are dense and dry, lacking discernable flavors. Billy's light and creamy frosting, on the other hand, elevates the whole cupcake to a sublimely sugary treat.